Using a Social Norms Approach to Prevent Youth Substance Use

This tip sheet describes ways to incorporate a social norms campaign approach into programming for youth as a way to help prevent substance use, which is a risk factor for engaging in sexual activity. Learn what a social norms campaign approach entails, and find tips for engaging youth in the design process.

  • Program Administrators
  • Health Educators
  • Facilitators
  • Community-based Organizations
  • Government Agencies