National School Breakfast Week
Healthy eating and academic achievement are interrelated. Ensuring that all youth receive proper nutrition requires the coordination of public health professionals, schools, and parents. According to the Centers of Disease Control and Prevention, skipping breakfast is associated with decreased cognitive performance. Skipping breakfast can impact students' alertness, attention, memory, processing of complex visual display, and problem-solving. Inadequate consumption of specific foods, such as fruits and vegetables, is also associated with lower academic achievement.
In 1975, Congress established National School Breakfast Week (NSBW) to raise awareness of, and increase student participation in, the School Breakfast Program. Administered by the U.S. Department of Agriculture, “the School Breakfast Program provides cash assistance to states to operate nonprofit breakfast programs in schools and residential childcare institutions.” This year's theme is School Breakfast: Out of this World, which hopes to "captivate students and stakeholders with how your breakfast program is blasting off into new territory."
Get involved in NSBW:
- Download the 2020 toolkit from the School Nutrition Association to learn how to host a successful event at your school.
- Request logos and artwork to download and share at your event and on social media.
- Check out these marketing and PR resources, including infographics, customizable press releases, and more, to spread the word about your NSBW event.
- Join the conversation with #NSBW2020 on social media!